How brands grow: what marketers don't know (ระเบียนเลขที่ 827110)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00994nam a22002777a#4500 |
| 001 - CONTROL NUMBER | |
| control field | 827110 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171219t2010 th ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780195573565 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1255 |
| Item number | .S532H |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sharp, Byron |
| 9 (RLIN) | 54396 |
| 245 ## - TITLE STATEMENT | |
| Title | How brands grow: what marketers don't know |
| 246 ## - VARYING FORM OF TITLE | |
| Title proper/short title | How brands grow |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Oxford ; New York : |
| Name of publisher, distributor, etc. | Oxford University Press, |
| Date of publication, distribution, etc. | 2010. |
| -- | 25518 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 228 p |
| 449 ## - | |
| -- | New Arrivals-Dec 2017 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 9 (RLIN) | 54404 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 29431 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products -- Management. |
| 9 (RLIN) | 52873 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 827110 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | benjamad |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Shelving control number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space | PIM Creative Learning Space | English Book Shelves | 19/12/2017 | ซีเอ็ด | 1960.00 | HF5415.1255 .S532H 2010 | 32550000501674 | 23/04/2023 | 1666.00 | 23/04/2023 | หนังสือ | ||||||
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space | PIM Creative Learning Space | English Book Shelves | 19/12/2017 | ซีเอ็ด | 1960.00 | 4 | HF5415.1255 .S532H 2010 | 32550000501675 | 23/04/2023 | 1666.00 | 23/04/2023 | หนังสือ | C.2 |
