Asian brand strategy : (ระเบียนเลขที่ 822973)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00956nam a2200277 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 822973 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151113s2015 enkm a000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781137359162 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69.B7 |
| Item number | .R654 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Roll, Martin, |
| 9 (RLIN) | 48249 |
| 245 10 - TITLE STATEMENT | |
| Title | Asian brand strategy : |
| Remainder of title | building and sustaining strong global brands in Asia / |
| Statement of responsibility, etc. | Martin Roll. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, NY : |
| Name of publisher, distributor, etc. | Palgrave Macmillan, |
| Date of publication, distribution, etc. | 2015. |
| -- | 4448 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 335 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 449 ## - | |
| -- | New Arrivals-Sep.2016 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products |
| General subdivision | Management. |
| Geographic subdivision | Asia |
| 9 (RLIN) | 4160 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| Geographic subdivision | Asia. |
| 9 (RLIN) | 5747 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0041 นิเทศศาสตรบัณฑิต วิชาเอกการสื่อสารองค์กรและแบรนด์ CB (ป.ตรี) |
| 9 (RLIN) | 122 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 822973 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | benjamad |
| 992 ## - | |
| -- | wnp1115n |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Shelving control number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space | PIM Creative Learning Space | English Book Shelves | 28/09/2016 | คิโนะคูนิยะ | 2022.00 | 6 | 1 | HD69.B7 .R654 2015 | 32550000238557 | 23/04/2023 | 1819.80 | 23/04/2023 | หนังสือ |
