รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
| fixed length control field |
02452nam a22003254a 4500 |
| 001 - CONTROL NUMBER |
| control field |
34152 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230423231453.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
151109s2009 cauaf 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780071326445 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0071326448 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| -- |
PITLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HD30.28 |
| Item number |
.S334 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Schilling, Melissa A |
| 9 (RLIN) |
44589 |
| 245 10 - TITLE STATEMENT |
| Title |
Strategic management of technological innovation / |
| Statement of responsibility, etc. |
Schilling, Melissa A |
| Medium |
[book] |
| 250 ## - EDITION STATEMENT |
| Edition statement |
4th ed., international student ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New York, NY: |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c2013. |
| -- |
2033 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
314 p |
| 449 #0 - |
| -- |
•J012– New Arrivals- Nov. 2015 |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
"Strategic Management of Technological Innovation, 4e" by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling's approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as a strategic process, and as such, is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation, to strategy formulation, to strategy implementation. As a brief, affordable paperback, it is ideal to package with cases. Recommended case sets from the author are available through McGraw-Hill Create or from the Harvard Business School Case Database. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Technological innovations -- Management |
| 9 (RLIN) |
44590 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
New products -- Management |
| 9 (RLIN) |
44591 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Strategic planning |
| 9 (RLIN) |
2100 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
00112 สาขาการจัดการโลจิสติกส์ (ป.โท)(เคยมีตอนนี้ไม่มีแล้ว) |
| 9 (RLIN) |
25556 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0051-1 บริหารธุรกิจมหาบัณฑิต สาขาการบริหารคนและกลยุทธ์องค์การ POS (ป.โท) |
| 9 (RLIN) |
47387 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0031 ศิลปศาสตรบัณฑิต สาขาภาษาจีนธุรกิจ BC (ป.ตรี) |
| 9 (RLIN) |
194 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
หนังสือ |
| 988 ## - |
| -- |
34152 |