รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
| fixed length control field |
01357cam a22003378i 4500 |
| 001 - CONTROL NUMBER |
| control field |
30708 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230423231348.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
| fixed length control field |
tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
131127s2013 nyu 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780071813372 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0071813373 (alk. paper) |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
PIMLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.32 |
| Item number |
.P141 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Paharia, Rajat |
| 9 (RLIN) |
40020 |
| 245 10 - TITLE STATEMENT |
| Title |
Loyalty 3.0 : |
| Remainder of title |
how to revolutionize customer and employee engagement with big data and gamification / |
| Statement of responsibility, etc. |
by Rajat Paharia |
| Medium |
[book] |
| 260 #1 - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
[2013]. |
| -- |
2033 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
281 p. |
| 449 #0 - |
| -- |
•v002– New Arrivals- Nov. 2013 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Brand loyalty |
| 9 (RLIN) |
40021 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer relations |
| 9 (RLIN) |
1218 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
| 9 (RLIN) |
2095 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Corporate culture |
| 9 (RLIN) |
5115 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Organizational behavior |
| 9 (RLIN) |
5068 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Human capital |
| General subdivision |
Management |
| 9 (RLIN) |
18054 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0051 บริหารธุรกิจบัณฑิต สาขาการบริหารคนและองค์การ POM (ป.ตรี) |
| 9 (RLIN) |
123 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0051-1 บริหารธุรกิจมหาบัณฑิต สาขาการบริหารคนและกลยุทธ์องค์การ POS (ป.โท) |
| 9 (RLIN) |
47387 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
หนังสือ |
| 988 ## - |
| -- |
30708 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| -- |
siriporn |