Marketing : (ระเบียนเลขที่ 30222)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01351cam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 30222 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230423231338.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131017s2013 mauab b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780073381060 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073381063 (alk. paper) |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | PITLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K39M 2009 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A. |
| 9 (RLIN) | 17844 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | the core / |
| Statement of responsibility, etc. | Roger A. Kerin, Steven W. Hartley, William Rudelius |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3/e. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | McGraw-Hill Irwin, |
| Date of publication, distribution, etc. | c2009. |
| -- | 2330 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xli, 493 p. : |
| Other physical details | ill. (chiefly col.), col. maps |
| 449 #0 - | |
| -- | •v003– New Arrivals- Oct. 2013 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. 447-467) and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 2095 |
| 690 #4 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0011_1 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ MTM (ป.ตรี) |
| 9 (RLIN) | 31 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0000 สาขา Luxury Brand |
| 9 (RLIN) | 16095 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0011-2 บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) | 205 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hartley, Steven William |
| 9 (RLIN) | 16869 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rudelius, William |
| 9 (RLIN) | 16870 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 30222 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Shelving control number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space | PIM Creative Learning Space | English Book Shelves | 17/10/2013 | บริจาคโดย Knowledge Center | 0.00 | 1 | 1 | HF5415 .K39M 2009 | 32550000226561 | 23/04/2023 | 0.00 | 23/04/2023 | หนังสือ | |||||
| Available | หนังสือภาษาไทย | PIM Creative Learning Space | PIM Creative Learning Space | Thai Book Shelves | 24/10/2013 | บริจาคโดยมูลนิธิหนังสือเพื่อไทย | 0.00 | Thai: HF - HF 1 | HF5415 .K39M 2009 | 32550000226674 | 23/04/2023 | 0.00 | 23/04/2023 | หนังสือ | c. 2 |
