The luxury strategy : (ระเบียนเลขที่ 27878)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01211cam a2200337 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 27878 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230423231248.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 121224s2012 enka b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749464912 (hardcover) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749464929 (ebk.) |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | PITLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD9999.L852 |
| Item number | K17 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kapferer, Jean-No礬 |
| 245 14 - TITLE STATEMENT | |
| Title | The luxury strategy : |
| Remainder of title | break the rules of marketing to build luxury brands / |
| Statement of responsibility, etc. | Jean-No礬 Kapferer and Vincent Bastien |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Philadelphia, PA : |
| -- | Philadelphia, PA : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2012. |
| -- | 4158 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 395 p. : |
| Other physical details | ill. |
| 449 #0 - | |
| -- | •w001– New Arrivals- Dec. 2012 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. [377]-381) and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Luxuries |
| General subdivision | Marketing |
| 9 (RLIN) | 36854 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Luxury goods industry |
| 9 (RLIN) | 36851 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Product management |
| 9 (RLIN) | 16939 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0000 สาขา Luxury Brand |
| 9 (RLIN) | 16095 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bastien, Vincent |
| 9 (RLIN) | 36856 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 970 ## - | |
| -- | Part One |
| -- | Back to luxury fundamentals |
| -- | p. 3 |
| 970 ## - | |
| -- | Part Two |
| -- | Luxury brands need specific |
| -- | p. 113 |
| 970 ## - | |
| -- | Part Three |
| -- | Strategic perspectives |
| -- | p. 295 |
| 988 ## - | |
| -- | 27878 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Shelving control number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space | PIM Creative Learning Space | English Book Shelves | 24/12/2012 | Asia Books | 4595.00 | 6 | 7 | HD9999.L852 K17 2012 | 32550000220216 | 23/04/2023 | 0.00 | 23/04/2023 | หนังสือ |
