มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Mytton, Graham

Media audience research: a guide for professionals - 3rd edition - Thousand Oaks, California : SAGE Publications, Inc, 2016. - 281 p

The only comprehensive training book on conducting research into all forms of media

ISBN: 9789351506430

Subjects--Topical Terms:
Mass media -- Research -- Methodology.
PSYCHOLOGY / Social Psychology
Mass media - Research - Methodology.

LC Class. No.: P91.3 / .M985