Quan qiu ying xiao guan li= Global marketing management/

Kotabe, Masaaki

Quan qiu ying xiao guan li= Global marketing management/ [book] Global marketing management Masaaki Kotabe; Kristiaan Helsen; Baocheng Liu - 3rd ed. - Beijing : Zhongguo ren min da xue chu ban she , 2005. - 1, 1, 811 p. - Administration Classics : Marketing Gong shang guan li jing dian yi cong., shi chang ying xiao xi lie. .

Translation of: Global marketing management / Masaaki Kotabe, Kristiaan Helsen. 3rd ed. John Wiley & Sons, Inc., c2004.

7300066607 บาท 9787300066608


Export marketing--Management.
International business enterprises--Management

HF1416 / .K87Q 2005