000			02137cam a22003258i 4500
001			836491
005			20230423231807.0
007			tz
008			191212s2020 nju b 001 0 eng
020			_a9781119345732
049			_aPIMLIB
050	0	0	_aGT3405 _b.G65
100	1		_aGoldblatt, Joe Jeff, _969634
245	1	0	_aSpecial events : _bthe brave new world for bolder and better live events / _cJoe Goldblatt, Shawn Seungwon Lee.
250			_aEighth edition.
260			_aHoboken : _bWiley, _c2020. _93665
300			_axxx, 366, 19 pages : _billustrations ; _c26 cm.
449			_aNew Arrivals Aug 2022
504			_aIncludes bibliographical references and index.
520			_a"Understand and appreciate the importance of economic, social, cultural, political, technological and environmental sustainability for planned events. Recognize and understand the economic, social, political, cultural, technological and environmental changes that are affecting the global events industry. Identify and benefit from the demographic changes affecting the global event industry. Utilize the psychographic changes affecting event length, purpose, and outcomes to improve performance Recognize and analyze the multitudinous challenges facing the events industry including financial, security, labor, ecological, and other critical areas. Identify new and emerging career opportunities in this growing field. Understand why education has become the most important factor in the growth of planned events. Identify industry certification programs. Advance your career throughout the twenty-first century. Develop new ways to sustain your career"--
650		0	_aSpecial events _xManagement. _94166
650		0	_aSpecial events _xMarketing.
650		0	_aSpecial events _xEnvironmental aspects.
690			_a0033 ศิลปศาสตรบัณฑิต สาขาภาษาอังกฤษเพื่อการสื่อสารทางธุรกิจ CEB (ป.ตรี) _945752
700	1		_aLee, Shawn Seungwon, _eauthor. _969635
942			_cBK
988			_c836491
998			_asiriporn
999			_c836491 _d836491