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| 008 | 120914s2013 enka b 001 0 eng | ||
| 020 | _a9780230361645 | ||
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_aHF5429.23 _b.W43A |
| 100 | 1 |
_aWebber, Robert, _962961 |
|
| 245 | 1 | 3 |
_aAn introduction to franchising / _cby Robert Webber. |
| 260 |
_aNew York, NY : _bPalgrave Macmillan, _c2013. _94448 |
||
| 300 |
_axiv, 272 p. : _bill. ; _c24 cm. |
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| 449 | _aNew Arrinals Jul 2020 | ||
| 504 | _aIncludes bibliographical references (p. 251-257) and index. | ||
| 505 | 0 | _aThe origins and history of franchising -- Defining franchising -- The pros and cons of franchising -- The franchise relationship -- Entrepreneurs and franchising -- The role of ethics in franchising -- Cultivating a franchised business -- The steps to buying a franchise -- Legal and financial matters -- Developing the business -- Exit strategies -- Developing the future of franchising. | |
| 650 | 0 |
_aFranchises (Retail trade) _919050 |
|
| 690 |
_a0011_3 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ IMTM (หลักสูตรนานาชาติ ป.ตรี) _947389 |
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