000			02174cam a2200397 i 4500
001			828437
005			20230423231638.0
007			tz
008			170602t20162016nyu b 001 0 eng d
020			_a9780062435613
020			_a0062435612
049			_aPIMLIB
050	0	0	_aHD53 _b.C554C
100	1		_aChristensen, Clayton M., _956753
245	1	0	_aCompeting against luck : _bthe story of innovation and customer choice / _cClayton M. Christensen, Taddy Hall, Karen Dillon, and David S. Duncan.
250			_aFirst edition.
260			_aNew York : _bHarperBusiness, an imprint of HarperCollins Publishers, _c2016. _956757
300			_axix, 262 pages ; _c24 cm
449			_aNew Arrivals-May 2018
504			_aIncludes bibliographical references and index.
505	0		_aSection I: An introduction to jobs theory -- Chapter 1: The milk shake dilemma -- Chapter 2: Progress, not products -- Chapter 3: Jobs in the wild -- Section 2: The hard work--and payoff--of applying jobs theory -- Chapter 4: Job hunting -- Chapter 5: How to hear what your customers don't say -- Chapter 6: Building your résumé -- Section 3: The jobs to be done organization -- Chapter 7: Integrating around a job -- Chapter 8: Keeping your eye on the job -- Chapter 9: The jobs-focused organization -- Chapter 10: Final observations about the theory of jobs.
520			_aPresents guidelines to help companies develop products and services customers will buy for premium prices, outlining a revolutionary approach based on a theory that companies are actually "hired" by their customers to perform specific jobs.
650		0	_aCreative ability in business. _956348
650		0	_aCustomer services. _929915
650		0	_aSuccess in business. _946249
650		4	_aBUSINESS & ECONOMICS _xResearch & Development. _950125
650		4	_aBUSINESS & ECONOMICS _xConsumer Behavior.
690			_a0050 หนังสือได้รับบริจาค _99762
700	1		_aHall, Taddy, _eauthor. _956754
700	1		_aDillon, Karen _eauthor. _956755
700	1		_aDuncan, David S., _eauthor. _956756
942			_cBK
988			_c828437
998			_asiriporn
999			_c828437 _d828437