| 000 | 01132nam a22002777a#4500 | ||
|---|---|---|---|
| 001 | 826345 | ||
| 007 | tz | ||
| 008 | 171010t2016 th ||||| |||| 00| 0 eng d | ||
| 020 | _a9781473919501 | ||
| 049 | _aPIMLIB | ||
| 050 |
_aHF5415.32 _b.E274C |
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| 100 |
_aEast, Robert _953044 |
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| 245 | _aConsumer behaviour: applications in marketing | ||
| 246 | _aConsumer behaviour | ||
| 250 | _a3rd edition | ||
| 260 |
_aThousand Oaks, CA : _bSage Pub, _c2016. _952325 |
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| 300 | _a350 p | ||
| 449 | _aNew Arrivals-Oct.2017 | ||
| 520 | _aExtending beyond a basic psychological approach to Consumer Behaviour, this text provides a more empirical understanding of the subject to help students consider not just the individual but also the market environment. | ||
| 650 |
_aConsumer behaviour _953045 |
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| 690 |
_a0011_3 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ IMTM (หลักสูตรนานาชาติ ป.ตรี) _947389 |
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| 942 | _cBK | ||
| 988 | _c826345 | ||
| 998 | _abenjamad | ||
| 999 |
_c826345 _d826345 |
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