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| 001 | 826131 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 180117t20182018enkao ob 001 0 eng d | ||
| 020 | _a9781292220239 (ebook) | ||
| 040 |
_aMiAaPQ _beng _epn _epn _cMiAaPQ _dMiAaPQ |
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| 050 | 4 |
_aHF5415 _b.K685 |
|
| 082 | 0 |
_a658.8 _223 |
|
| 100 | 1 |
_aKotler, Philip, _eauthor. _93637 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong ; with Marc Oliver Opresnik. |
| 250 | _aSeventeenth, global edition. | ||
| 260 | 1 |
_aHarlow, England : _bPearson, _c2018. _915495 |
|
| 260 | 4 | _c�2018 | |
| 300 |
_a1 online resource (737 pages) : _bcolor illustrations, photographs |
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| 336 |
_atext _2rdacontent |
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| 337 |
_acomputer _2rdamedia |
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| 338 |
_aonline resource _2rdacarrier |
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| 500 | _ae-Book Proquest | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aDescription based on online resource; title from PDF title page (EBC, viewed January 15, 2018). | ||
| 590 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 |
_aMarketing _92095 |
|
| 650 |
_ae-Book _958682 |
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| 650 | 4 |
_aElectronic books _942025 |
|
| 700 | 1 |
_aArmstrong, Gary, _eauthor. _959727 |
|
| 700 | 1 |
_aOpresnik, Marc Oliver, _econtributor. _959728 |
|
| 776 | 0 | 8 |
_iPrint version: _aKotler, Philip. _tPrinciples of marketing. _bSeventeenth, global edition. _dHarlow, England : Pearson, c2018 _h736 pages _z9781292220178 |
| 797 | 2 |
_aProQuest (Firm) _956954 |
|
| 856 |
_uhttp://elibrary.pim.ac.th/MyResearch/pfile/10047/9697/index.html (Proquest) _zManual |
||
| 856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/pimth/detail.action?docID=5186081 _zClick to e-Book (On Network PIM Only) |
| 942 | _cBK | ||
| 988 | _c826131 | ||
| 999 |
_c826131 _d826131 |
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