000 02195nam a22003017a#4500
001 823990
007 tz
008 170207t2014 th ||||| |||| 00| 0 eng d
020 _a9781118629604
049 _aPIMLIB
050 _aTX911.3
_b.W179
100 _aWalker, John R
_950135
245 _aThe restaurant: from concept to operation.
246 _aThe restaurant
250 _a7th Edition
260 _ahoboken, new jersey :
_bJohn Wiley and , inc,
_c2014.
_950137
300 _a179 p
449 _aNew Arrivals-Jan.2017
520 _aThe Restaurant: From Concept to Operation takes the reader from the initial idea to the grand opening. It features comprehensive, applications-based coverage of all aspects of developing, opening, and running a restaurant. This includes topics such as staffing, legal and regulatory concerns, cost control and general financing, marketing and promotion, equipment and design, the menu, sanitation, and concept. A one-stop guide to the restaurant business, the Seventh Edition of Walker’s, The Restaurant continues the success of previous editions, providing, in an easy-to-read way, all of the skills and information needed to master every challenge and succeed in this highly competitive and rewarding industry. Each chapter has been revised, updated, and enhanced with numerous industry examples, sidebars, charts, tables, photographs, and menus. Greater emphasis is placed on restaurant business plans, restaurant management, and restaurant operations. The themes of sustainability and sustainable restaurant management have been added throughout. The Seventh Edition includes new sections on purchasing meat, cocktails, and the early history of eating out. All of this information will help restaurant owners make the decisions necessary to build a thriving business.
650 _aRestaurant
_950123
650 _amarketing and promotion
_950136
650 _arestaurant management
_930822
690 _a0013 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจอาหาร FBM (ป.ตรี)
_932
942 _cBK
988 _c823990
998 _abenjamad
999 _c823990
_d823990