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| 008 | 130819s2011 xxum a000 0 eng d | ||
| 020 | _a9780136118749 | ||
| 020 | _a0273756060 (pbk. : global ed.) | ||
| 020 | _a9780273756064 (pbk. : global ed.) | ||
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_aHF5415.122 _bL589 |
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_aLovelock, Christopher. _947556 |
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_aServices marketing : _bpeople, technology, strategy / _cChristopher Lovelock ,Jochen Wirtz. |
| 250 | _a7th ed. | ||
| 260 |
_aBoston : _bPearson, _cc2011. _915495 |
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| 300 |
_a648 p. : _bill. |
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| 449 | _aNew Arrivals-Sep.2016 | ||
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_aMarketing _xManagement. _92095 |
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_aProfessions _xMarketing. _915549 |
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_aService industries _xMarketing. _92674 |
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| 650 | 0 |
_aCustomer services _xMarketing. _91217 |
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_a0098 Stendent Thailand _947561 |
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| 700 | 1 |
_aWirtz, Jochen. _915550 |
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_c822598 _d822598 |
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