| 000 | 01620cam a22002778i 4500 | ||
|---|---|---|---|
| 001 | 32348 | ||
| 005 | 20230423231423.0 | ||
| 008 | 140910s2014 ne b 001 0 eng | ||
| 020 | _a9780124166028 (paperback) | ||
| 049 | _bPITLIB | ||
| 050 | 0 | 0 |
_aHD30.25 _b.N475 |
| 100 | 1 |
_aNettleton, David, _d1963- _941939 |
|
| 245 | 1 | 0 |
_aCommercial data mining : _bprocessing, analysis and modeling for predictive analytics projects / _cDavid Nettleton _h[book] |
| 260 | 1 |
_aAmsterdam : _bElsevier, _c[2014]. _919772 |
|
| 300 | _a288 p. | ||
| 449 | 0 | _a•u005– New Arrivals- Sep. 2014 | |
| 504 | _aIncludes bibliographical references and index | ||
| 505 | 8 | _aMachine generated contents note: 1. Introduction 2. Business Objectives 3. Data Quality 4. Data Representation 5. Possible Sources of Data and Information 6. Selection of Variables and Factors 7. Data Sampling 8. Data Analysis 9. Modeling 10. The Data Mart - Structured Data Warehouse 11. Querying, Report Generation and Executive Information Systems 12. Analytical CRM - Customer Relationship Analysis 13. Website Analysis and Internet Search 14. Online Social Network Analysis 15. Web Search Trend Analysis 16. Creating your own Environment for Commercial Data Analysis 17. Summary Appendices, Case Studies | |
| 650 | 0 |
_aData mining _917634 |
|
| 650 | 0 |
_aManagement _xMathematical models _912 |
|
| 650 | 0 |
_aManagement _xData processing |
|
| 690 | 0 |
_a0023 วิศวกรรมศาสตรบัณฑิต สาขาวิศวกรรมคอมพิวเตอร์ CPE (ป.ตรี) _965 |
|
| 942 | _cBK | ||
| 988 | _c32348 | ||
| 999 |
_c32348 _d32348 |
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