Kotler, Philip <br/><br/>
Marketing competitiveness : Asia to the world! in the age of digital consumers / 
Philip Kotler, Hermawan Kartajaya, Hool Den Huan 
 - New Jersey :  World Scientific,  2017. 
 - xiv, 288 pages :  illustrations ;  21 cm. 
<br/><br/>Marketing is transforming? competitive landscape : the dynamic arena 
<br/><br/><label>ISBN: </label>9789813201965 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF5415  / .K67M