Satell, Greg, <br/><br/>
Mapping innovation :  a playbook for navigating a disruptive age / 
Greg Satell. 
 - New York :  McGraw-Hill,  2017. 
 - 215 pages 
<br/><br/>Introduction: the "mother of all demos" -- Innovation is never a single event -- Innovation is combination -- The innovation matrix -- Developing new business models to disrupt the marketplace -- Opening up innovation -- Innovating the core: the 70/20/10 rule -- Pursuing innovation at scale -- Leveraging platforms to access ecosystems -- A new era of innovation -- Afterword: building your innovation playbook. 
<br/><br/><label>ISBN: </label>9781259862250 (alk. paper) 1259862259 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management.<br/>Diffusion of innovations--Management.<br/>Research, Industrial.<br/>New products.
<br/><br/><label>LC Class. No.: </label>HD45  / .S286M