Quansheng Ji <br/><br/>
Research on The Relationship Between Situational Consistency and Brand Attitude of Short Video Product Placement - Using Saliency as Moderator 
Quansheng Ji 
 - Nonthaburi :  Panyapiwat Institute of management,  2020. 
 - 52 Pages 
<br/><br/>Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2020 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Short Video Product Placement<br/>Brand Attitude<br/>0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท)<br/>CMBA
<br/><br/><label>LC Class. No.: </label>IS  / .Q735R