TY  - BOOK
AU  - Rodgers, Shelly
AU  - Rodgers,Shelly
AU  - Thorson,Esther
TI  - Advertising theory
T2  - Routledge communication series
SN  - 9780815382508
AV  - HF5821 .R516A
PY  - 2019///
CY  - New York
PB  - Routledge
KW  - Advertising
ER  -