Hua, Hongbing, <br/><br/>
Mobile marketing management :  case studies from successful practices / 
Hongbing Hua. 
 - New York :  Routledge,  2019. 
 - xiii, 444 pages :  illustrations ;  28 cm 
<br/><br/><label>ISBN: </label>9780367141059 9780367142469 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing--Management.<br/>Mobile commerce.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .H874M