TY - BOOK AU - Anderson,Chris TI - Free: how today's smartest businesses profit by giving something for nothing SN - 9781401310325 AV - HF5415 .A545F PY - 2010/// CY - London PB - Random House Business Books KW - Marketing KW - Success in business KW - Prices KW - Pricing KW - Consumption (Economics) N1 - Includes index ER -