Guoqing Guo. Shi chang ying xiao xue : Marketing Guoqing Guo. - Di 5 ban. - Beijing : Zhongguo ren min da xue chu ban she, 2015. - 390 pages ; 26 cm. ISBN: 9787300196909 Subjects--Topical Terms: Marketing. LC Class. No.: HF5415 / .G977S