TY - BOOK AU - Kotler, Philip AU - Keller, Kevin Lane TI - Marketing management SN - 9781292092621 AV - HF5415.13 .K636M PY - 2016/// CY - Boston Columbus Indianapolis New York San Francisco Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montréal Toronto Delhi Mexico City São Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo PB - Pearson KW - Marketing Management ER -