TY  - BOOK
AU  - Kotler,Philip
AU  - Kartajaya,Hermawan
AU  - Setiawan,Iwan
TI  - Marketing 4.0: moving from traditional to digital 
SN  - 9781119341208 (hbk.)
AV  - HF5415 .K683M
PY  - 2017///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Marketing
KW  - Internet marketing
ER  -