Bessant, J. R
Creativity for innovation management /
John Bessant, Ina Goller
- New York : Routledge, c2017.
- xi, 332 p. : ill. ; 23 cm.
Includes bibliographical references and index .
Creativity -- Exploring problems -- Creating and sharing visions -- Practising psychological safety -- Supporting ideas -- Pushing the frontiers -- Creating the context -- User innovation -- High involvement innovation -- Design thinking -- Creativity under extreme constraints -- Agile innovation & lean start-up -- The future of creativity
9781138641327 (pbk.) 1940 9781138641303
Creative ability in business
Management--Technological innovations
HD53 / .B47597C