Churchill, Gilbert A. <br/><br/>
Marketing research: methodological foundations 

 - 8th ed 
 - Fort Worth :  Harcourt College Publishers,  2002. 
 - 1006 p 
 - The Harcourt series in marketing .
<br/><br/><label>ISBN: </label>9780030331015 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pazarlama araştırması
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .C573