Management of strategy: concepts and cases
- International student ed
- Mason, Ohio : Thomson/South-Western, 2007.
- 223 p
Guides students through the strategic management process using a model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. This book includes 35 case studies.
9780324364330
Strategic planning. Competition. Strategic planning -- Case studies.