TY  - BOOK
AU  - Abbey, James R.
ED  - American Hotel & Motel Association
TI  - Hospitality sales and advertising
SN  - 9780866121743
AV  - TX911.3.M3  A234
PY  - 1998///
CY  - Lansing, Mich
PB  - Educational Institute, American Hotel & Motel Association
KW  - Hospitality industry -- Marketing
KW  - Advertising -- Hospitality industry
KW  - Market segmentation
ER  -