TY - BOOK AU - Kerin,Roger A AU - Lau, Geok Theng AU - Hartley, Steven William AU - Rudelius, William TI - Marketing in Asia SN - 9789814595032 AV - HF5415 .K394 2015 PY - 2015/// CY - [Singapore] PB - McGraw-Hill Education KW - Marketing -- Asia KW - Marketing KW - Asia ER -