Kerin, Roger A Marketing in Asia/ [book] Roger A Kerin; Geok Theng Lau; Steven William Hartley; William Rudelius - Third edition - [Singapore] : McGraw-Hill Education, c2015. - 812 P ISBN: 9789814595032 9814595039 Subjects--Topical Terms: Marketing -- AsiaMarketingAsia LC Class. No.: HF5415 / .K394 2015