TY - BOOK AU - ding Ma AU - cai xia Gao TI - Xi guan de xian jing : Xiao fei zhe 95%de xing wei bei shi chang ying xiao ren yuan suo hu shi = Habit : the 95% of behavior marketers lgnore SN - 9787300136387 AV - HF5415 .D158 PY - 2011/// CY - Bei jing PB - Zhong guo ren min da xue chu ban she KW - behavior marketers KW - marketers KW - habit ER -