Hudson, Simon <br/><br/>
Customer service for hospitality and tourism 

 - Oxford Goodfellow Publ :  ,  . 
 - 304 p. 
<br/><br/>Provides the whys and howsof customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more. 
<br/><br/><label>ISBN: </label>9781908999344 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism-Customer service<br/>Tourism<br/>Hospitality-Tourism
<br/><br/><label>LC Class. No.: </label>G155.H231 2013