Blythe, Jim
Consumer behaviour / [book]
Jim Blythe
- 2nd ed.
- London : SAGE, 2013.
- xx, 450 p. : ill. (chiefly col.)
Previous ed.: London: Thomson, 2008
Includes bibliographical references and index
9781446266458 (pbk.)
Consumer behavior
HF5415.32 / .B611 2013