Hisrich, Robert D.

International entrepreneurship : starting, developing, and managing a global venture / [book] Robert D. Hisrich - 2nd ed. - Thousand Oaks, CA : SAGE Publications, c2013. - xiii, 519 p. : ill. ; 23 cm.

Includes bibliographical references and index

Importance of international entrepreneurship -- Globalization and the international environment -- Cultures and international entrepreneurship -- Developing the global business plan -- Selecting international business opportunities -- International legal concerns -- Alternative entry strategies -- The global monetary system -- Global marketing and R&D -- Global human resource management -- Implementing and managing a global entrepreneurial strategy -- Cases : -- Beijing Sammies -- Federal Express -- Fitz-Ritter Wine Estate : 225 years of tradition and entrepreneurship -- Intelligent Leisure Solutions -- Logisys : a small company with international potential -- Mayu LLC -- Motrada Ltd -- Parsek LLC -- Sedo.com -- Trimo -- UniMed and EduMed

9781452217390 (pbk. : acidfree paper)


Entrepreneurship
International business enterprises
Entrepreneurship--Case studies
International business enterprises--Case studies

HB615 / .H577 2013