Chevalier, Michel <br/><br/>
she chi pin pin pai guan li /  [book] 
Chevalier, Michel 
 - 6th. ed. 
 - Shanghai :  ge zhi,  2013. 
 - 354 p. 
<br/><br/><label>ISBN: </label>9787543214163 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Management<br/>Branding (marketing).<br/>Luxuries--Marketing
<br/><br/><label>LC Class. No.: </label>HD69.B7  / C527 2013