TY  - BOOK
AU  - Jain,Subhash C.
AU  - Haley,George T.
TI  - Strategic marketing
SN  - 9789814281447
AV  - HF5415.135 .J25 2009
PY  - 2009///
CY  - Australia
PB  - Cengage Learning
KW  - Marketing
KW  - Decision making
KW  - Management
ER  -