Harvard business review on marketing  [book] 
 On marketing  Marketing 

 - Boston :  Harvard Business School Press,  c2001. 
 - vii, 182 p. :  ill. 
 - The Harvard business review paperback series .
<br/><br/> Contains articles previously published in the Harvard business review 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>1578518040 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing--Management<br/>Branding (marketing)
<br/><br/><label>LC Class. No.: </label>HF5415  / .H339