TY - BOOK AU - Kaplan,Robert S. AU - Norton,David P. TI - Strategy maps: converting intangible assets into tangible outcomes SN - 9781591391340 AV - HD30.28 .K354 PY - 2004/// CY - Boston PB - Harvard Business School Press KW - Strategic planning KW - Intangible property KW - Management KW - Human capital N1 - Creating the strategy-focused organization -- How mobil became a strategy-focused organization -- Building strategy maps -- Building strategy maps in private sector companies -- Strategy scorecards in nonprofit, government, and health care organizations -- Creating business unit synergy -- Creating synergy through shared services -- Creating strategic awareness -- Defining personal and team objectives -- The balanced paycheck -- Planning and budgeting -- Feedback and learning -- Leadership and mobilization --Avoiding the pitfalls ER -