Wang, Shao Qiang BIG BRAND THEORY- da pin pai = Big brand theory / [book] Big brand theory Shao Qiang Wang - Dalian : da lian li gong da , 2011. - 255 p. : ill. ISBN: 9787561166116 7561166117 Subjects--Topical Terms: Brand name products LC Class. No.: HD69.B7 / .W224