TY  - BOOK
AU  - Jackson,Daniel M.
TI  - Sheng yin pin pai hua =: Sonic branding 
SN  - 9787509614525
AV  - HD69.B7 .J29
PY  - 2011///
CY  - Beijing
PB  - jing ji guan li á
KW  - House brands
KW  - Marketing
KW  - Brand name products
ER  -