Peng, Yu Shou <br/><br/>
Shi chang ying xiao an li fen xi jiao cheng /  [book] 
Yu shou, Peng 
 - 5th ed. 
 - Beijing :  Bejing,  2010. 
 - 275 p. L  ill 
<br/><br/><label>ISBN: </label>9787300113722 7300113729 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing--Case studies
<br/><br/><label>LC Class. No.: </label>HF5415.135  / .P45 2011