Treacy, Michael. <br/><br/>
The discipline of market leaders :  choose your customers, narrow your focus, dominate your market /  [book] 
Michael Treacy and Fred Wiersema 
 - Reading, Mass. :  Addison-Wesley Pub. Co.,  c1995. 
 - xvi, 208 p. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0201406489 9780201406481 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Competition<br/>Market segmentation<br/>Quality of products<br/>Customer services
<br/><br/><label>LC Class. No.: </label>HD41  / .T67