TY - BOOK AU - Xie,Zongyun AU - Huang,Biaohu AU - Ji,Bo TI - Xian dai shi chang ying xiao shi wu SN - 9787305049583 AV - HF5415 .X286 2007 PY - 2007/// CY - Nanjing PB - Nanjing da xue chu ban she KW - Marketing N1 - "Shi yi wu" ji neng xing gao zhi gao zhuan gui hua jiao cai; Includes bibliographical references (p. [322]-323); Electronic reproduction; Beijing; Apabi; 2008; Available via World Wide Web; Available via World Wide Web ER -