TY - BOOK AU - Hua,Fang shao TI - Shi chang ying xiao zi xun fang fa gong ju yu an li SN - 9787509602980 AV - HF5415 .H874 PY - 2008/// CY - Beijing PB - Jing ji guan li chu ban she KW - Marketing KW - China KW - Marketing casebook KW - Chinese ER -