TY  - BOOK
AU  - Kang,Rong
AU  - Wu,Yue
AU  - Li,Qing
AU  - Quelch,John A
TI  - Ya zhou zhan lüe ying xiao an li
T2  - Gong shang guan li jing dian yi cong. Guan li an li xi lie
SN  - 7300061133
AV  - HF5415.12.A8 S899
PY  - 2004///
CY  - Beijing
PB  - Zhongguo ren min da xue chu ban she
KW  - Marketing
KW  - Asia
KW  - Management
N1  - Includes bibliographical references
ER  -