Hunt, Shelby D. <br/><br/>
Shi chang ying xiao li lun ji chu : Shi chang ying xiao xue de yi ban li lun =  Foundations of marketing theory : toward a general theory of marketing/  [book] 
 Foundations of marketing theory : toward a general theory of marketing 
Shelby D. Hunt 
 - Shang hai :  Shang hai cai jing ta xue chu ban she ,  2006. 
 - [15], 255 p. :  ill. 
 - Xin shi ji gao xiao guan li xue jiao cai yi cong. .
<br/><br/>Translation of: Foundations of marketing theory : toward a general theory of marketing / Shelby D. Hunt. Armonk, N.Y. : M.E. Sharpe, c2002. 
<br/><br/><label>ISBN: </label>9787810986823  227.50 บาท 7810986821 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--China
<br/><br/><label>LC Class. No.: </label>HC427  / .H939