Kotabe, Masaaki <br/><br/>
Quan qiu ying xiao guan li=  Global marketing management/  [book] 
 Global marketing management 
Masaaki Kotabe; Kristiaan Helsen; Baocheng Liu 
 - 3rd ed. 
 - Beijing :  Zhongguo ren min da xue chu ban she ,  2005. 
 - 1, 1, 811 p. 
 - Administration Classics : Marketing Gong shang guan li jing dian yi cong., shi chang ying xiao xi lie. .
<br/><br/>Translation of: Global marketing management / Masaaki Kotabe, Kristiaan Helsen. 3rd ed. John Wiley & Sons, Inc., c2004. 
<br/><br/><label>ISBN: </label>7300066607  บาท 9787300066608 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>International business enterprises--Management
<br/><br/><label>LC Class. No.: </label>HF1416  / .K87Q 2005