Keegan, Warren J. <br/><br/>
Quan qiu ying xiao guan li : di 7 ban =  Global marketing management./  [book] 
 Global marketing management 
Warren J. Keegan ; Mark Green ; Qian Jun yi. 
 - 7th ed. 
 - Beijing :  Qing hua da xue chu ban she,  2004. 
 - 662 p. :  ill 
 - Gong shang guanli you xiu jiao cai yi cong. .
<br/><br/>Translation of: Global marketing management / Warren J. Keegan. 7th ed. Upper Saddle River, N.J. : Prentice Hall, c2002. 
<br/><br/><label>ISBN: </label>9787302088677  บาท 7302088675 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Case studies--Case studies
<br/><br/><label>LC Class. No.: </label>HF1416  / .K26 2004