TY  - BOOK
AU  - Lichtenstein, Nelson
TI  - The retail revolution: how Wal-Mart created a brave new world of business 
SN  - 9780312429683
AV  - HF5415.126 .L670 2009
PY  - 2009///
CY  - New York
PB  - Picador
KW  - Direct marketing
KW  - Retail trade
ER  -